QR codes for packaging and labels

Packaging lasts. The page behind it can change.

Labels, boxes and bags are printed in long runs and kept for months. A dynamic code lets the page behind them change while the packaging stays the same.

Make your packaging code

Next: style it, create your account, then choose a plan.

Example · Rounded dots, rounded corners, “Scan for product details” below

What to put in it

  • A product page. Instructions, ingredients, care, warranty registration or how to reorder.
  • Or a PDF. A manual, an assembly guide or a safety sheet.

Why a dynamic code

Instructions get updated, websites move, and a product can need a notice after it’s sold. Change where the code goes in Your codes and every box already printed follows. Packaging can stay in use for years, so check what happens to printed codes if you stop, below.

Changes
Change what it opens in Your codes. We check a new address or file first, usually within seconds, then every printed copy follows. You can undo a change.
Scans
Counted by day, device and city.
If you stop
Printed codes work to the end of what you paid for, and we email you 7 days before they would stop.
Short link
Never given to anyone else, so a printed code never leads to someone else’s page.

Sizing and printing

Smallest size
At least 1 inch wide in the style above. A logo or finer dots can make it bigger, so the designer and the download page work it out for your design.
Distance
People can scan a code from up to about 10 times its width away.
Contrast
Keep it dark on a light background. The designer blocks colors too light to scan in print, even when they look fine on screen, and light codes on dark backgrounds.
White margin
Every file comes with a white margin as wide as 4 of the code’s dots. Keep at least 2 of them clear: don’t crop into it or print over it.
Curved surfaces
Bottles, jars and cups bend the code away from the camera. Print it bigger there, or put it on the flattest part.
Seams and folds
Keep the code off seams, folds and edges, where it can crease or be cut.
Test print
Before you print a lot, print one copy at the real size and scan it with more than one phone, from as far away as people will be.

More in printing and sizing.

Every scan counted. No one tracked.

Each dynamic code gets its own report: when it was scanned, on what, and roughly where. See which flyer, table card or window is working. We count scans, not people.

01 · Scan

Someone points their phone at your printed code.

02 · kifu.to

Sends them on at once, then notes the hour, the kind of device and a rough location.

03 · Your page

Opens straight away. Counting never slows a scan down.

04 · In your report within about two minutes

Example · Packaging and labels · Last 14 days

1,284 scans

Devices

  1. Phone 1,207 94%
  2. Tablet 51 4%
  3. Computer 26 2%

Top cities

  1. Austin, TX, United States 784 61%
  2. Round Rock, TX, United States 154 12%
  3. San Marcos, TX, United States 90 7%

Counted

  • The hour
  • Phone, tablet or computer, and its operating system
  • Country, state and city, estimated

Never kept

  • The IP address
  • Cookies or device IDs
  • Anything that says who scanned

Counts are kept for 2 years, then deleted. Wi-Fi and text codes aren’t counted: phones read them without asking us.

Make your packaging code

Next: style it, create your account, then choose a plan.